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What’s It Like to Realign My Strategy with Genevieve Digital?
In one sentence? Less stress, more results that feel awesome.
Simply put, we exist to help visionary women tell their stories in a bigger, bolder, and harm-free way. We believe marketers have a unique role to play to make the world we want to see. That means it’s our responsibility to do better, one digital strategy at a time.
More than ever before, business change is being driven by women (and women-identifying folks). Feminine-led brands are creating kinder companies, engaged in social responsibility, and committed to adaptable human-centered work. And, we must apply that same innovation to our marketing too.
What does it mean to DO BETTER DIGITAL™?
After a decade as a digital marketing consultant, our founder has seen it all. She’s worked on teams using manipulative conversion tactics on purpose. Renia spent time doing work with political campaigns that focus on FUD marketing (That’s fear, uncertainty, and doubt). After a few years of this, she was fed up with what we make okay to make money.
Renia knew there must be a better way to build a unique and effective online business. So, she set out to figure out how to align values-based marketing with the data-driven SEM and Inbound solutions she’d built her career on. As Renia realigned her own digital strategy, taking responsibility for where marketers cause harm and grappling with our responsibility to be better humans, a new path was born.
Better Digital Strategies Mean...
Client Testimonials
"I’ve been in business for 10 years and have had at least six iterations of my website in that time. As a non-techy person, these projects were always super stressful and intense. Working with Genevieve Digital was - and I’m not exaggerating, an absolute joy. Partly due to finally getting some strategy and functionality to complement my branding (pretty websites are great, but they don’t build businesses!). Partly because the project was put together in a way that had plenty of space for my creative process and honored my schedule. But most of all, I felt so supported by the attention towards clear and transparent communication and commitment to strategies my team will be able to maintain and sustain without costing me a fortune on upkeep. I’m so happy with the outcome and highly recommend to anyone who wants a website that works as hard for your business as you do."
ELIZABETH DIALTO
Founder of the Institute for EMBODIED Living and Creator of Wild Soul Movement
"When we first started working with Renia, I was frustrated with our web presence and felt confused about what to do next. Renia helped me to understand my target customer better, streamline our branding, and helped us to rank for stuff that makes sense for our business…Renia helps us a lot with our online marketing, but what matters most to me is that I feel like we are working with a true partner."
Jovan Miller-Zeller
CEO, Tree Care by Robert Miller, Inc.
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Business Growth Strategies and More from Our Founder, Renia Carsillo
Listen to Small Stage, Big Impact for expert advice about business marketing and more from voices you don’t normally see in your podcast feed.
Our show is also available fully custom captioned here.
At Genevieve Digital, we pair a deep understanding of buyer psychology and dynamic coaching with data-centric digital tools.
We like to say we are heart-centered and data-designed. This combination helps you integrate flexible, impactful, and sustainable marketing strategies into your business.
Our Philosophy + Values
We believe the way many companies operate is broken.
When everyone’s stressed out, anxious, and unsure of the next move, work isn’t a fun, healthy, or joyful place to be.
Our team is completely committed to these three core values...
01
Impact On People
Everything we do is about people. We don’t make a hire if we can’t afford to pay fair. We don’t use manipulation as a marketing strategy (this is a #NoFUDZone).
We won’t take on clients who are a drain on their communities. In everything we do, people come first. We seek to understand the IMPACT of our actions on others because we know good intentions are not enough.
02
Systems
Even the most talented people fail to produce awesome work without a system to replicate their successes. Sustainability can’t happen without good systems. We help companies implement strategies for long-term growth, not short-term hacks.
We measure are success over years, not single moments.
03
Innovations
Wait, third?! Yes.
After a few times around the ‘ol digital trends block, we’re 100% confident that real innovation is only possible when people feel valued and systems make revenue fairly predictable. To innovate, we all need space to fail. That space is only available after we’ve created a container of success and teamwork that offers a safe place to learn, adapt, and change.
Meet Our Founder And Creator Of The Do Better Digital™ Strategy,
Renia Carsillo
Renia is a self-described 'awkward data nerd'. She struggled for years to make real connections, despite working as a top-rated trainer for the world's largest networking organization.
After years of running from the whiteboard to hide behind her phone at events, Renia began using her 'data nerd' tools to figure out how to connect in real life.
Renia has worked with dozens of brands on their strategic plans, trained fortune 1000 companies on using digital tools, and designed winning SEO strategies for eight-figure ecommerce brands. She’s guilty of trying more than a few questionable marketing tactics in her past, that’s why she’s so passionate about the Do Better Digital ™ way now.
Renia is passionately committed to bringing the systems and strategies that give big brands an unfair advantage to small, womxn-led businesses. For that reason, she created the Local Rock Star Intensive and the Small Stage, Big Impact podcast where she helps business owners across the country use their small stage to create community change.
She's currently hard at work on her next book, 'Marketers Make the World: How to break up with bro marketing, do better digital, and lead in a way that feels awesome'.
When she's not working, you can find Renia on a sandy Florida hiking trail or knee-deep in compost in her backyard vegetable garden.
As seen In...
"Renia and her team have been an integral part of our growth over the past few years. Unlike other vendors I’ve used, they stay on schedule and keep the lines of communication flowing. Another value that Renia brings is that she is quick to suggest other areas of improvement that surface... She doesn’t just stick to the scope of work... She’s always looking at how we can improve things to help our competitiveness.*"
David Visco
CEO, The 5S Store
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