UNLEASH YOUR POTENTIAL WITH OUR STRATEGIC
Digital Marketing Solutions
Digital Marketing
Solutions
Realign your business strategy with our custom digital marketing solutions, expertly crafted to deliver measurable results and sustainable success under our Do Better Digital™ framework.
More specific needs? Contact Us.
If you’re tired of hiring for one-off actions and getting subpar results in your marketing, you’re in the right place.
Our digital marketing solutions aren’t one-size-fits-all bandaids. They are each part of a delicate surgery to help repair your digital foundation.
The team at Realign Consulting brings their skills together to be world-class in several areas of digital marketing. This collaboration allows us to provide custom solutions that we’ve tested, fine-tuned, and systematized through years of working with founders like you.
As a result, our digital services will help you build an online presence that is flexible, beautiful, impactful, and sustainable. We want to give you space to focus on what’s really important—nurturing your core business and building meaningful connections with your audience.
Digital Marketing Solutions and Services to Grow Your Small Business
Our experienced, strategic approach adds a unique layer to our digital marketing services.
We’ve crafted our Do Better Digital™ services to create solid and sustainable growth through optimized systems, clear guidelines, and values-driven marketing strategies.
You’ll get expert-vetted solutions and assets to set the strategic foundations for a future that supports both profit and impact.
The digital marketing solutions listed below aren’t ordered this way by chance.
"If you aren’t sure what to do next, start with a persona workshop."
"Today’s market expects personalization and personas are how you deliver."
Learn moreFor example, starting your digital marketing without a solid persona development can leave gaps when creating a keyword strategy. As these gaps snowball, they can weaken your strategy and over-complicate your road to digital marketing excellence.
We strongly recommend a methodical journey through these digital solutions and strategies to increase your chances of sustainable success.
If you aren’t sure what to do next, start with a persona workshop, then move forward from there.
What You Can Expect After You Purchase a Digital Marketing Solution Package
Permissions & Information Gathering
We’ll contact you via email with a list of tools and assets we’ll need to access to start our work. Depending on the purchased product, we will also send a list of questions and forms to better understand your company's unique goals and needs. We ask clients to complete these first steps within 5 business days so we can complete the project on time.
Clear & Consistent Communication
Our team will start working on your project as soon as we receive all the necessary information, and we’ll keep you updated along the way. We encourage all our clients to ask questions as needed if they’re ever unsure about next steps or timing.
Detailed & Delightful Delivery
Your delivery format will depend on your chosen project. We will send your completed files and assets, a recorded training session, and/or schedule a delivery call as needed. No matter the delivery method, we strive to ensure you feel well-equipped to implement your new Do Better Digital™ Marketing Solution to create a sustainable impact.
Do Better Business™ Persona Community Report
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Persona Workshop
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Slide Deck with 3-Core Messaging Grid
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QR Reference Sheets
Today’s market expects personalization, and personas are how you deliver. By understanding and identifying your audience’s needs, preferences, and behavior, you can more effectively tailor your digital marketing efforts.
The Do Better Business™ Persona Community Report provides you with detailed customer profiles for a comprehensive grasp of your audience, setting a benchmark for your digital strategy. Our persona workshops will help you convert, connect, and ensure your efforts align with your values.
ETA: 3-4 Weeks What Makes Our Persona Community Report Different?
- Chief Strategist Renia Carsillo has over 10 years of experience and a stellar track record with persona workshops. She will help your team understand what you already know about your stakeholders.
- We understand that nurturing relationships is not about trends; it’s about getting through to your audience in ways that resonate with them. Persona workshops are the first step to getting there.
- Our slide decks will help you connect to the core of your audience so you know exactly how to build lasting and meaningful connections that increase your engagement, brand salience, and conversions.
Why Should You Consider Our SEO Keyword Strategy?
- Our team brings over two decades of SEO expertise to the table. We craft laser-focused, realistic, actionable keyword strategies that transform data into results.
- You will not only get a top-notch spreadsheet full of keyword data, but we’ll turn that data into a keyword strategy that will become your radar to increase your online organic presence.
- Your interactive keyword spreadsheet will contain different topical pillars that will set the foundations of your website.
- Target keywords: a set of queries you should focus on based on your website and brand authority. This will support a gradual and methodical prioritization of your content creation and optimization.
Do Better Digital™ SEO Keyword Strategy
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Keyword Strategy Report
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Interactive Keyword Strategy Spreadsheet with defined topic pillars
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15-minute training video on the specifics of your strategy
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Creating Meaningful Content with Your Keyword Strategy Implementation Guide
Search engines are not just part of the internet—they are the system’s backbone. According to Demand Sage, Google processes more than 8.5 billion searches every day.
The lynchpin to your success in search lies in identifying the organic keywords that can connect your business with the needs of your potential audience. That’s why a strong SEO keyword strategy is the cornerstone of successful SEO.
ETA: 3-4 Weeks Do Better Digital™ SEO Keyword Strategy
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Keyword Strategy Report
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Interactive Keyword Strategy Spreadsheet with defined topic pillars
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15-minute training video on the specifics of your strategy
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Creating Meaningful Content with Your Keyword Strategy Implementation Guide
Search engines are not just part of the internet—they are the system’s backbone. According to Demand Sage, Google processes more than 8.5 billion searches every day.
The lynchpin to your success in search lies in identifying the organic keywords that can connect your business with the needs of your potential audience. That’s why a strong SEO keyword strategy is the cornerstone of successful SEO.
ETA: 3-4 Weeks Why Should You Consider Our SEO Keyword Strategy?
- Our team brings over two decades of SEO expertise to the table. We craft laser-focused, realistic, actionable keyword strategies that transform data into results.
- You will not only get a top-notch spreadsheet full of keyword data, but we’ll turn that data into a keyword strategy that will become your radar to increase your online organic presence.
- Your interactive keyword spreadsheet will contain different topical pillars that will set the foundations of your website.
- Target keywords: a set of queries you should focus on based on your website and brand authority. This will support a gradual and methodical prioritization of your content creation and optimization.
Do Better Digital™ Website Technical Audit
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Website Technical Audit Report
(Limited to websites with up to 5,000 pages**) -
Interactive Roadmap with Recommended Improvements and Prioritized Plan of Action Spreadsheet
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30-Minute Delivery Call with Team Realign
Building a website can be a colossal endeavor, and the larger it becomes, the harder it is to keep up with the technical aspects of it.
However, a healthy technical infrastructure is crucial for performance, user experience, conversion, and organic presence.
Our Do Better Digital™ Website Technical Audit capitalizes on our collective expertise to evaluate your website health and identify issues and opportunities for optimization.
ETA: 3-4 Weeks
**For larger websites, please contact us.
Why Choose Our Technical Website Audit?
- Our team has delivered dozens of technical audits for websites of different sizes and in several sectors in the last decade. We’ve built a top-notch methodology that covers all the gaps and identifies all your issues and opportunities.
- Our Do Better Digital™ technical audit spreadsheet provides a clear view of issues, improvements, and opportunities in a realistically staged roadmap that paves your road to success.
- You’ll get a data-informed and experience-led website diagnosis of problems you won’t be able to identify with usual marketing and SEO tools.
- Our audit covers indexation & crawl budget, backlink profile assessment, performance, page speed, website security, schema improvements, content value, EEAT (Experience, Expertise, Authoritativeness, Trustworthiness), YMYL (Your Money or Your Life), NLP (Natural Language Processing), internal links, and more.
Why Choose Our Internal Linking Audit?
- Running a full internal linking assessment means A LOT of data processing. Let our team handle this time-consuming task while you sit back and marvel at all the internal links you didn’t know you had.
- We will take a deep look at those repeatable internal links you have on the website: main navigation menu, footer, sidebars, etc. These are internal linking bastions.
- We combine our expertise with a plethora of tools that help us assess your website from stem to stern, giving us a clear and detailed picture of its technical health.
- Our spreadsheet provides interactive tools to help you navigate, identify, and understand your issues. We don’t just diagnose the problems—we also help you confidently determine what you need to solve them.
Do Better Digital™ Internal Linking Audit
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Internal Linking Audit Report
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Interactive Internal Linking Tracking Spreadsheet
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Internal Linking Guide
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30-Minute Internal Linking Implementation Training Call with Team Realign
Your website’s internal links can have a massive impact on your search performance, and they’re usually one of the most disregarded aspects of SEO.
In our experience, understanding how to use internal links strategically can transform your search performance.
Our Do Better Digital™ Internal linking audit will provide you with a game-changing comprehensive guide to where and why your pages are failing to rank. Plus, we provide a training call to help you learn how to do this right.
ETA: 3-4 Weeks Do Better Digital™ Internal Linking Audit
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Internal Linking Audit Report
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Interactive Internal Linking Tracking Spreadsheet
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Internal Linking Guide
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30-Minute Internal Linking Implementation Training Call with Team Realign
Your website’s internal links can have a massive impact on your search performance, and they’re usually one of the most disregarded aspects of SEO.
In our experience, understanding how to use internal links strategically can transform your search performance.
Our Do Better Digital™ Internal linking audit will provide you with a game-changing comprehensive guide to where and why your pages are failing to rank. Plus, we provide a training call to help you learn how to do this right.
ETA: 3-4 Weeks Why Choose Our Internal Linking Audit?
- Running a full internal linking assessment means A LOT of data processing. Let our team handle this time-consuming task while you sit back and marvel at all the internal links you didn’t know you had.
- We will take a deep look at those repeatable internal links you have on the website: main navigation menu, footer, sidebars, etc. These are internal linking bastions.
- We combine our expertise with a plethora of tools that help us assess your website from stem to stern, giving us a clear and detailed picture of its technical health.
- Our spreadsheet provides interactive tools to help you navigate, identify, and understand your issues. We don’t just diagnose the problems—we also help you confidently determine what you need to solve them.
Do Better Digital™ Backlink Building Guide and Performance Audit
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Backlink Building Guide and Performance Audit
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Interactive Backlink Building Spreadsheet
(Based on Your Brand Needs) -
Customizable Backlink Building Outreach Process and Email Templates
Site Authority helps you stand out in a sea of AI-generated content and high-ranking competitors, and it takes credible backlinks to give you that boost.
Backlinks are votes of confidence demonstrating that your brand and content are trustworthy. However, obtaining them can be challenging.
Our link-building framework will provide you with guideposts and pave the way to strengthening your website’s authority and visibility.
The outreach process requires precise planning to be effective. We’ll make it easier for you by providing a customizable backlink-building outreach framework, including email templates you can use based on our recommended tactics.
ETA: 3-4 Weeks Why Choose Our Custom Backlink Building Guide?
- You will learn tactics to obtain backlinks by outreaching prospects with solid pitches. And, most importantly, you will learn what type of content you can create to bring those in organically.
- Link building is an endeavor that not only requires experience and a hawk-eyed perspective—it also demands an innovative vision of your business in the market. Our strategically creative approach helps us personalize your backlink strategy to fit the unique needs of your business.
- Team Realign accumulates years of experience in link building and its impact in SEO. We have a solid understanding of the link-building tactics that usually work and know which types of websites you should aim to outreach.
- You won't get a bunch of guidelines to follow aimlessly. We consider your specific business context to create a solid, white-hat strategy you can implement to expand your brand’s reach.
How Can Our Strategic Marketing Solutions Drive Your Business Growth?
Marketing is about more than formulas and scripts. Truly sustainable marketing is a values-driven approach that helps businesses align with people who resonate with their values and goals.
Our digital marketing solutions provide small businesses with accessible tools to make those connections and build an audience of raving fans.
Learn more about how choosing SEO as a long-term strategy can be a game changer for companies looking to create both sustainability impact and profit.
While similar tools can be found elsewhere, our years of accumulated experience allow us to customize these services to fit your company’s unique needs and the way you do business. (Because no one does business quite like you.)
What our Clients Have to Say About Us
“When we first started working with Renia, I was frustrated with our web presence and felt confused about what to do next. Renia helped me to understand my target customer better, streamline our branding, and helped us to rank for stuff that makes sense for our business… Renia helps us a lot with our online marketing, but what matters most to me is that I feel like we are working with a true partner.”
JOVAN MILLER-ZELLER
CEO, Tree Care by Robert Miller, Inc.
“I’ve been in business for 10 years and have had at least six iterations of my website in that time. As a non- techy person, these projects were always super stressful and intense. Working with Realign Consulting was – and I’m not exaggerating, an absolute joy. Partly due to finally getting some strategy and functionality to complement my branding (pretty websites are great, but they don’t build businesses!).“
ELIZABETH DIALTO
Founder of The School of Sacred Embodiment
Why Choose Realign Consulting
At Realign Consulting, we believe in helping visionary business owners find sustainable growth while creating a kinder world through values-based business strategies.
Led by our founder and marketing veteran, Renia Carsillo, our team is a small yet mighty group of people with various backgrounds and skill sets. We have one common goal—to revolutionize how business is done and support impact-driven founders working to transform their communities.
As a strategic planning consultant, Renia has spent years building GPS-style adaptive plans for business owners with different backgrounds, goals, and life experiences. As a team, we’ve developed a strategic and sequential pathway for success, working to create products that are unmistakably above the standards. We’re excited to finally make them available to small and micro businesses looking for a better way to do business.
Our Solutions Fill the Gaps We’ve Identified Over the Years to Deliver Streamlined Processes and Sustainable Strategies
If you’re looking to buy products from a typical marketing agency, you’re probably not in the right place. That’s because experience has taught us that templated or non-strategically designed products are a waste of our time and energy.
(Who among us hasn’t spent hundreds or thousands of dollars for a complicated tool that we didn’t really know how to use and didn’t align with our business goals or values?)
We are guardians of your vision and don’t compromise on the strategic value of our data-informed solutions.
We also strive to stay current on industry trends—not to follow them unthinkingly, but to understand how emerging technologies impact best practices and the communities we serve. Our solutions consider this context so you can think strategically about your business adaptability in the face of an ever-changing digital marketing landscape.
Frequently Asked Questions
Where should I get started?
This depends on how much progress you’ve made in the digital marketing services sequence. Consider both what you’ve been able to develop so far and how those things have worked in the long run. For example, if you’ve been stuck on keyword research for years and haven’t seen results yet, we strongly recommend starting from scratch.
If you have not yet spent any time developing your digital marketing strategy, we suggest starting with our Do Better Digital™ Persona Community Report.
If you’re looking for a more comprehensive experience for your overall strategy, we recommend booking a spot in one of our Do Better Business™ Strategic Planning Retreats.
What are the different types of digital marketing?
Some of the most common types of digital marketing include SEO, Social Media, Content Marketing, Search Engine Marketing (SEM), Influencer Marketing, Affiliate Marketing, and Video Marketing.
What is the most sustainable type of digital marketing?
You can leverage different types of digital marketing approaches to increase your reach and generate more qualified leads. Our digital marketing solutions are mainly based on Search Engine Optimization (SEO) because we believe this is an evolving yet sustainable long-term strategy. It is also a data-informed one, as what you learn from SEO data usually has a massive impact on other types of digital marketing. According to HubSpot, SEO is the top priority of 61% of digital marketers.
Combining the different digital marketing types can help you achieve your short-term and long-term goals.
What are digital marketing solutions?
At Realign Consulting, we don’t just provide typical digital marketing services or products. Our Do Better Digital™ solutions aim to provide you with a strategic roadmap for your business success by helping you identify the what, how, when, where, and why.
Our solutions provide you with customized deliverables and, in some cases, sessions with our teams of experts so you know exactly what to do next.
Would my business benefit from digital marketing services?
Our digital marketing services benefit your business by equipping you to embrace digital transformation in a systematic way that can be sustained over time. As marketers, we’re also committed to creating a kinder and fairer world through values-driven marketing strategies that don’t manipulate or deceive your audience.
Please note that these solutions are designed to be implemented by your own in-house marketer and/or when you already have a higher-level marketing strategy in place. If you’re not at this place yet, our other services may be a better fit.
Check out our Fractional CMO services, Coaching Partnership, and Business Strategy Retreats to see if they’re right for you!
