The Way We Do Better Digital™
Is it really possible to build a sustainable business while staying true to your values? In our experience, choosing what’s right tends to align with what’s right for your business. Sustainable business solutions are values-driven, people-focused, and leave you feeling awesome. Check out our posts to learn more.
Strengthening Business Relationships: The VIP Scorecard Self-Assessment Method
Let’s face it—when many small business owners hear the word “networking”, they cringe a little bit. The phrase has earned itself a questionable reputation that
5 Ways LinkedIn Can Boost Your Small Business Marketing Strategy
The basis of sustainability for most local businesses is a handful of referral sources who rave about that business to everyone they encounter. I’ve seen
Content Optimization And Amplification Strategies: The Ultimate Guide
Improving on what you’ve already done is generally easier than starting from scratch—which is why it’s vital to develop solid content optimization strategies for your
How to Create an Effective Referral-Based Marketing Strategy for Today’s Tra-Digital World
Referral-based marketing should be a vital part of every business’s growth strategy. Being known within the communities you serve so that others become advocates for
How to Be a Guest on a Podcast: Your Step-by-Step Guide to Finding, Pitching, and Booking Podcasts Your Audience is Listening To
Of all the ways to spread brand awareness, podcasts are one of the most versatile—and fun! As a business owner, being a guest on a
Will Marketing Be Replaced by AI? 8 Reasons Why Your Role as a Digital Marketer is Still Vital
The job of a digital marketer is ever-changing. The first version of our business began with a 2008-era Facebook Business Page and has evolved through
DIY Digital Marketing
Get actionable strategies and tools you can put in place immediately to design a digital marketing strategy that works. Learn how to expand your impact, convert customers to raving fans, and create a digital marketing strategy that works as hard as you do. This is the business strategy podcast for impact brands.
5 Ways LinkedIn Can Boost Your Small Business Marketing Strategy
The basis of sustainability for most local businesses is a handful of referral sources who rave about that business to everyone they encounter. I’ve seen
How to Be a Guest on a Podcast: Your Step-by-Step Guide to Finding, Pitching, and Booking Podcasts Your Audience is Listening To
Of all the ways to spread brand awareness, podcasts are one of the most versatile—and fun! As a business owner, being a guest on a
Will Marketing Be Replaced by AI? 8 Reasons Why Your Role as a Digital Marketer is Still Vital
The job of a digital marketer is ever-changing. The first version of our business began with a 2008-era Facebook Business Page and has evolved through
13 ChatGPT Prompts for Your Digital Marketing Strategy
We’re not big fans of trends, but this one isn’t likely to stay a trend for long. And, right now, you can try it for
5 Time-Savers to Leverage ChatGPT’s Power and Revitalize Your Marketing Systems
Are you feeling mixed emotions about using ChatGPT for marketing and business? You’re not alone. What the creators of this text-to-text generative AI have accomplished
Considering Video Marketing for Your Small Business? Try This Affordable Alternative First.
Click here to jump directly to our Copy-First Strategy Guide It’s a rare small business owner who hasn’t been told to try video marketing for
Scaling Your Business Strategy
As your business grows, your support systems have to grow as well. Learn how to scale your business in a way that lays a strong foundation for sustainable expansion, impact, and profitability.
SEM and SEO Strategies
Make the search engine your friend with these proven strategies that help you show up where clients are looking for you. In today’s digital world, sustainability relies on a values-driven SEO and SEM strategy that puts people first.
Content Optimization And Amplification Strategies: The Ultimate Guide
Improving on what you’ve already done is generally easier than starting from scratch—which is why it’s vital to develop solid content optimization strategies for your
Values-Driven Marketing
You don’t have to choose between what’s right and what sells. Learn how to align your marketing strategy with your values to help create a more accessible, equitable, and kinder world. If you’re a values-driven founder, this is the place to start with our business strategy podcast.
How to Create Accessible Content for Sustainable Engagement and Growth
3 Simple Solutions for Creating Accessible Digital Content that Won’t Break the Bank When the adult disabled community accounts for over 25% of the population, it
Sustainable Business Practices
You went into business for yourself to have a life, not to make your business your life. Learn the strategies that can help you center ease in your business while maintaining sustainable growth and profitability. These business strategy podcast episodes are life-focused, not just profit-focused.
Strengthening Business Relationships: The VIP Scorecard Self-Assessment Method
Let’s face it—when many small business owners hear the word “networking”, they cringe a little bit. The phrase has earned itself a questionable reputation that
How to Create an Effective Referral-Based Marketing Strategy for Today’s Tra-Digital World
Referral-based marketing should be a vital part of every business’s growth strategy. Being known within the communities you serve so that others become advocates for
What Type of Business Owner are You? (And Why It Matters)
Grow your business with sustainability and joy by understanding your innate leadership style. Have you ever used a popular business tool or strategy only to
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