Are you tired of bro marketing, manipulative algorithms, and sales funnels that encourage you to ‘trip’ a prospect to make her buy more? Then you’re in the right place.
On Small Stage, Big Impact veteran digital strategist, Renia Carsillo, combines solo teaching episodes with interviews to help you learn how to build a sustainable, people-first digital strategy that works for your business. Along the way, she speaks to digital activists, upstart developers, badass content creators, brave community leaders, and other behind-the-scenes folx you probably haven’t heard on a podcast before. To help you answer one important question:
How do we do better digital (#DoBetterDigital) so we can be better humans?
What if you tossed the self-help books and focused on a single topic for an entire year?
That’s exactly what I did for this past year, and the impact on both my personal and professional lives has been phenomenal.
Several years ago, I was introduced to Elizabeth DiAlto and the Wild Soul Movement. I have found a lot of value in her work. So last year, on my 36th birthday, I made what would turn out to be a life-altering decision.
Last year, before any of us knew what 2020 had in store for us.
I decided to take the plunge and focus on just one thing for the entire year. There is a mantra I learned in the Wild Soul Movement, and I decided to take it to heart and see where it led me:
Less Control, More Magic.
And what a wild, magical ride it has been.
I have spent this chaotic, frustrating, and sometimes scary year focusing on surrendering and letting go.
- I have let go of desires for myself,
- I have let go of expectations for my children, and
- I have let go of goals for my business.
In the process, I have learned so much about myself, about my loved ones, and about the direction we should take as a company.
I learned that true surrender allows us to look at our choices and what happens to us with a fresh perspective. A perspective filled with wisdom, discernment, compassion, and love.
I realize what you’re probably thinking:
Why are we talking about surrender in a business podcast?
Like I said, it’s been a magical ride. And much of that magic has been in my business.
I surrendered my ideas of what my business needed to do and be in order to grow. I followed my heart instead of my head, and surprise! We grew. We’ve grown enough to be able to hire several new people. And we’ve matured enough to better pinpoint our place in this industry.
2021 is going to bring some big changes to Genevieve Digital. Our focus is changing. My role is changing
And each change is being made to better help YOU change the world.
What can you expect from us this year as we continue to better serve you?
Join me in today’s episode to find out.
In episode 40 of Small Stage, Big Impact we discuss:
- [5:28] Why we’re talking about surrender and release in a business podcast
- [14:27] How Renia’s responsibilities are changing this coming year as a result of what she’s learned
- [17:04] How Renia has released the idea that she must achieve “expert” status in order to grow the business
- [18:50] How Renia has let go of creating a training company and found her true direction
- [20:02] How Renia has found connection with other women without having met them in person
- [21:47] How Renia has stopped comparing herself to her male colleagues and learned to #DoBetterDigital in the process
- [ 25:20] What Renia wants to challenge and encourage you to do as we head into 2021
- [26:28] What Renia’s new focus will be for this new year
Resources mentioned by Renia in the episode:
What if you tossed the self-help books and focused on a single topic for an entire year?
That’s exactly what I did for this past year, and the impact on both my personal and professional lives has been phenomenal.
Several years ago, I was introduced to Elizabeth DiAlto and the Wild Soul Movement. I have found a lot of value in her work. So last year, on my 36th birthday, I made what would turn out to be a life-altering decision.
Last year, before any of us knew what 2020 had in store for us.
I decided to take the plunge and focus on just one thing for the entire year. There is a mantra I learned in the Wild Soul Movement, and I decided to take it to heart and see where it led me:
Less Control, More Magic.
And what a wild, magical ride it has been.
I have spent this chaotic, frustrating, and sometimes scary year focusing on surrendering and letting go.
- I have let go of desires for myself,
- I have let go of expectations for my children, and
- I have let go of goals for my business.
In the process, I have learned so much about myself, about my loved ones, and about the direction we should take as a company.
I learned that true surrender allows us to look at our choices and what happens to us with a fresh perspective. A perspective filled with wisdom, discernment, compassion, and love.
I realize what you’re probably thinking:
Why are we talking about surrender in a business podcast?
Like I said, it’s been a magical ride. And much of that magic has been in my business.
I surrendered my ideas of what my business needed to do and be in order to grow. I followed my heart instead of my head, and surprise! We grew. We’ve grown enough to be able to hire several new people. And we’ve matured enough to better pinpoint our place in this industry.
2021 is going to bring some big changes to Genevieve Digital. Our focus is changing. My role is changing
And each change is being made to better help YOU change the world.
What can you expect from us this year as we continue to better serve you?
Join me in today’s episode to find out.
Also Available on YouTube with Custom Captions for Non-Hearing
Episode 40 Recap
- [5:28] Why we’re talking about surrender and release in a business podcast
- [14:27] How Renia’s responsibilities are changing this coming year as a result of what she’s learned
- [17:04] How Renia has released the idea that she must achieve “expert” status in order to grow the business
- [18:50] How Renia has let go of creating a training company and found her true direction
- [20:02] How Renia has found connection with other women without having met them in person
- [21:47] How Renia has stopped comparing herself to her male colleagues and learned to #DoBetterDigital in the process
- [25:20] What Renia wants to challenge and encourage you to do as we head into 2021
- [26:28] What Renia’s new focus will be for this new year
Resources Mentioned in Episode 40
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Small Stage, Big Impact is hosted by Renia Carsillo (that’s me!). I am hardcore passionate and committed to bringing the systems and strategies that give big brands an unfair advantage to local businesses. For that reason, I created the Local Rock Star Intensive, where I help local business owners use their small stage to have a BIG impact. Thank you for being here and reading this far!