Are you tired of bro marketing, manipulative algorithms, and sales funnels that encourage you to ‘trip’ a prospect to make her buy more? Then you’re in the right place.
On Small Stage, Big Impact veteran digital strategist, Renia Carsillo, combines solo teaching episodes with interviews to help you learn how to build a sustainable, people-first digital strategy that works for your business. Along the way, she speaks to digital activists, upstart developers, badass content creators, brave community leaders, and other behind-the-scenes folx you probably haven’t heard on a podcast before. To help you answer one important question:
How do we do better digital (#DoBetterDigital) so we can be better humans?
It’s our 50th episode y’all! And we can’t wait to share what we’ve learned with you.
We’ve been in business for 12 years, and we’ve never had a year like 2020. (Has anyone?)
This year has been a watershed moment for many businesses, ours included. The events of the past twelve months have stretched us in ways we never could have imagined. But as I’ve mentioned a few times before, this year has taught us to focus on what truly matters.
We work with many individual clients and businesses to realign their digital strategy. But this podcast is our voice and connection to our wider audience. We’ve strived to become leaders in the digital space, to be a platform that champions empathy, equity, and accessibility in marketing.
Along the way, we’ve stumbled. But we’re committed to this work, so we’re committed to continuous improvement.
In today’s episode, I share what we’ve learned in our first year of podcasting.
We’ve grown as a business and as people through this work. I hope we’ve made an impact on your lives and businesses as well.
I’m pretty excited about where Genevieve Digital is headed in 2021. We’re recommitting ourselves to breaking up with manipulative sales hacks that compromise our values. Join me in today’s episode to find out why that means more free content for you.
From all of us here at Genevieve Digital, may you find time to rest and rejuvenate this holiday season. Here’s to another year to #DoBetterDigital!
In episode 50 of Small Stage, Big Impact we discuss:
- [3:00] How the trajectory of a project can change for the better from the impact of a single person or experience
- [5:01] How not doing enough research to prepare for a podcast can come back and bite you.
- [7:07] How we learned to put our money where our mouth is in terms on online accessibility
- [8:54] The importance of respecting your audience’s intelligence in your content offerings
- [9:42] The value of intentional slow growth and production in taking care of your team
- [10:53] Intention vs impact and how to really be the change we want to see
- [13:33] Why we are so grateful for our clients and listeners who’ve been with us on this journey
- [14:48] What you can expect to see from Genevieve Digital in 2021
Resources mentioned by Renia in the episode:
It’s our 50th episode y’all! And we can’t wait to share what we’ve learned with you.
We’ve been in business for 12 years, and we’ve never had a year like 2020. (Has anyone?)
This year has been a watershed moment for many businesses, ours included. The events of the past twelve months have stretched us in ways we never could have imagined. But as I’ve mentioned a few times before, this year has taught us to focus on what truly matters.
We work with many individual clients and businesses to realign their digital strategy. But this podcast is our voice and connection to our wider audience. We’ve strived to become leaders in the digital space, to be a platform that champions empathy, equity, and accessibility in marketing.
Along the way, we’ve stumbled. But we’re committed to this work, so we’re committed to continuous improvement.
In today’s episode, I share what we’ve learned in our first year of podcasting.
We’ve grown as a business and as people through this work. I hope we’ve made an impact on your lives and businesses as well.
I’m pretty excited about where Genevieve Digital is headed in 2021. We’re recommitting ourselves to breaking up with manipulative sales hacks that compromise our values.
Join me in today’s episode to find out why that means more free content for you.
From all of us here at Genevieve Digital, may you find time to rest and rejuvenate this holiday season. Here’s to another year to #DoBetterDigital!
Also Available on YouTube with Custom Captions for Non-Hearing
Episode 50 Recap
- [3:00] How the trajectory of a project can change for the better from the impact of a single person or experience
- [5:01] How not doing enough research to prepare for a podcast can come back and bite you.
- [7:07] How we learned to put our money where our mouth is in terms on online accessibility
- [8:54] The importance of respecting your audience’s intelligence in your content offerings
- [9:42] The value of intentional slow growth and production in taking care of your team
- [10:53] Intention vs impact and how to really be the change we want to see
- [13:33] Why we are so grateful for our clients and listeners who’ve been with us on this journey
- [14:48] What you can expect to see from Genevieve Digital in 2021
Resources Mentioned in Episode 50
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Small Stage, Big Impact is hosted by Renia Carsillo (that’s me!). I am hardcore passionate and committed to bringing the systems and strategies that give big brands an unfair advantage to local businesses. For that reason, I created the Local Rock Star Intensive, where I help local business owners use their small stage to have a BIG impact. Thank you for being here and reading this far!
