Sustainable Business Practices

How to create an effective referral-based marketing strategy in today's tra-digital world.

How to Create an Effective Referral-Based Marketing Strategy for Today’s Tra-Digital World

Referral-based marketing should be a vital part of every business’s growth strategy. Being known within the communities you serve so that others become advocates for your work helps to direct a steady, reliable stream of business your way. Unfortunately, there is currently a disconnect between most businesses’ marketing efforts and what it actually takes to […]

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What type of business owner are you? And why it matters

What Type of Business Owner are You? (And Why It Matters)

Grow your business with sustainability and joy by understanding your innate leadership style. Have you ever used a popular business tool or strategy only to discover it wasn’t a good fit for the type of business owner you are? Maybe you thrive on close connections with your audience but feel pressured to build a team

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